Event Communications

Trade shows and conferences can be extremely effective platforms for launching new products, advancing thought leadership, deepening customer and members relationships, and driving policy goals. They provide access to media, customers, allies and other influencers in a contained environment. Breaking through the noise requires a keen understanding of the available tools and platforms to help elevate visibility, extend reach and deepen penetration. Joseph helped create promotional opportunities and speaking platforms at the Business Information Summit, CES, the BIO International Convention, the Association Media & Publishing Network’s Content and Marketing Summit and numerous other association-produced events. He also helped SIIA and the Consumer Technology Association create successful engagements at events including SXSW, NAB, and a variety of smaller, tailored conferences. He knows how companies succeed – and fail – to leverage the opportunities provided by trade shows and conferences and guides his clients accordingly.